Terms and Conditions

Puck Back to School 2026 “You Are the School” Competition

1. Introduction and the Promoter

1.1        These terms and conditions (the “Terms”) govern the Puck Back to School 2026 “You Are the School” prize competition (the “Competition”). By entering the Competition, you agree to be bound by these Terms.

1.2        The Competition is being run by Arla Foods FZE (“Arla” or the “Promoter”). Arla will be represented by Mindspace (the “Official Agency”) for prize administration and distribution purposes.

2. Eligibility

2.1         The Competition is open to entrants aged 18 years and above who are legal residents of the participating markets: Saudi Arabia, United Arab Emirates, Oman, Kuwait, Qatar, Bahrain, Yemen, Palestine, Lebanon, Iraq and Jordan (the “Participating Markets”).

2.2         Employees of Arla, the Official Agency, their immediate families, agencies, suppliers, distributors, and anyone professionally connected with the campaign are not eligible to enter.

2.3         By entering the Competition, you confirm that you are eligible to enter and eligible to claim any prize you may win.

2.4         The Competition is free to enter through the campaign QR code or campaign page. No purchase, proof of purchase, or payment of any kind is required to enter or to win any prize, including the tuition fees contribution.

3. How to Enter

3.1         Registration will take place through the QR code featured on participating Puck Back to School 2026 “You Are the School” campaign materials and/or participating Puck products. The QR code will direct participants to the Puck Arabia campaign page. Entry is also available directly at the Puck Arabia campaign page at https://www.puckarabia.com/en/themes/back-to-school/ without any purchase.

3.2         Participants must follow the instructions on the campaign page, complete the required fields, and submit their entry during the campaign period.

3.3         The campaign participation period is from 15 July 2026 to 15 October 2026. Entries received after 11:59 PM Gulf Standard Time on 15 October 2026 will not be included in the Competition.

3.4         Only complete and accurate entries will be considered valid. Arla will not accept responsibility if contact details provided are incomplete, inaccurate, or inaccessible.

4. Prizes

4.1         Guaranteed prize: all participants who complete the participation journey will receive access to the digital recipe booklet. Receipt of the booklet does not affect eligibility or chances of winning the tuition fees prize.

4.2         Grand prize: a contribution towards tuition fees for selected winner(s), awarded in accordance with the legal framework of each Participating Market. The number of winners and maximum prize value are to be confirmed.

4.3         The tuition fees contribution will be delivered primarily as a direct payment to the winner’s educational institution. Where direct payment is not practicable, it may be delivered as cash, bank transfer, or any other format required or permitted in the winner’s market. No proof of purchase is required to claim this prize.

4.4         Except for the tuition fees contribution, which may be paid out in the formats described in clause 4.3, prizes are non-transferable, non-refundable and cannot be exchanged for cash, credit, vouchers, or other benefits.

4.5         Arla reserves the right to substitute any prize with another prize of equivalent or greater value if necessary due to circumstances outside its reasonable control.

4.6         An email address and a copy of an official identification document, such as a passport copy or national ID, may be required to verify eligibility and redeem the prize.

4.7         Any taxes, fees, costs or expenses not expressly included in the prize description will be the responsibility of the winner.

5. Winner Selection and Announcement

5.1         Winners will be selected from eligible entries received during the campaign period based on the approved campaign mechanic and/or random draw process, as applicable.

5.2         Winners will be notified by email and/or phone no later than 15 November 2026.

5.3         Arla or the Official Agency will attempt to contact each winner up to two times using the contact details submitted during entry.

5.4         If a winner does not respond within 14 days of the second contact attempt (or 7 days in the case of a reserve winner), or is found to be ineligible, the winner will lose the right to the prize and Arla reserves the right to select and notify a reserve winner.

5.5         Arla may announce the winner’s first name, last name, and market publicly on the Puck Arabia website or campaign channels, where permitted by applicable law.

6. Receipt of the Prize

6.1         Please allow until 31 December 2026 for prize fulfilment, unless otherwise communicated by Arla or the Official Agency. Where a reserve winner is selected, delivery may extend beyond 31 December 2026 and the winner will be informed of the revised delivery date.

6.2         Prize delivery method and timing may vary by market, customer, prize type, and winner location.

6.3         Arla will not be responsible for any delay or failure in prize delivery caused by incomplete or incorrect information provided by the winner.

7. Data Protection and Publicity

7.1         By entering the Competition, you consent to Arla and the Official Agency processing the personal information you provide for the purposes of administering the Competition, contacting winners, verifying eligibility, fulfilling prizes, and any other purposes defined within Arla’s privacy notice.

7.2         Winners agree that their personal details, including official identification copy and contact details, may be shared with Arla, the Official Agency, and relevant suppliers only where required to verify eligibility and fulfil the prize. Identification copies will be retained only for as long as necessary to verify eligibility and fulfil the prize, and will be deleted thereafter.

7.3         Where a game, leaderboard, or public winner announcement is part of the campaign, participants consent to their first name, last name, market and/or score being displayed on the Puck Arabia website or campaign channels, where applicable and permitted by law.

7.4         Participants may be contacted for campaign-related communications only where they have provided the required consent.

8. Limitation of Liability

8.1         Arla does not accept liability for any damage, loss, injury, disappointment, technical failure, or inability to participate suffered by entrants as a result of entering the Competition, except where such liability cannot be excluded by law.

8.2         Arla is not responsible for entries that are lost, delayed, corrupted, incomplete, misdirected, or not received due to technical, network, platform, or other issues outside Arla’s reasonable control.

9. General

9.1         Arla may cancel, suspend, extend, or amend the Competition and/or these Terms where required by law, regulation, or circumstances outside its reasonable control. Material changes will be communicated on the campaign page, and no change will reduce the value of any prize already won.

9.2         Arla’s decision regarding any aspect of the Competition is final and binding, and no correspondence will be entered into.

10. Governing Law and Jurisdiction

10.1       These Terms will be governed by English law and any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales. For entrants resident in a Participating Market where local law mandates otherwise, these Terms will be governed by the laws of that market and disputes will fall to the courts of that market.